As being a result, these LinkedIn figures are not directly similar With all the figures for other social networking platforms posted on this webpage, or inside our Digital 2024 stories.

The corporate’s commonly revised audience numbers advise that Fb Messenger’s advert reach in Hong Kong was such as 26.0 % of the entire populace Initially of your year.

Although the evident distortions that regularly show up in X’s inferred gender data could be thanks largely on the high range of “non-human” accounts that feature in X’s active user data (e.

On the quarterly basis, the corporation’s data also reveal that the dimensions of Instagram’s advert viewers in Hong Kong remained unchanged amongst Oct 2023 and January 2024.

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The volume of social websites end users in Hong Kong Firstly of 2024 was such as 86.2 p.c of the whole populace, nevertheless it’s crucial that you pressure that social networking users might not represent one of a kind men and women (see our in depth notes on data to find out why).

As an example, consumer exploration conclusions released by GWI usually give rather a different picture of X use by gender in comparison with X’s possess audience data.

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Observe: LinkedIn’s advertising and marketing sources only publish viewers gender data for “feminine” and “male” customers.

The revised figures as well as the present-day price tag GDP will probably be produced about two weeks later for the very first, 2nd and 3rd reference quarters and around the Spending plan Working day for your fourth quarter.

But Irrespective of these caveats, Meta’s advert arrive at data however gives worthwhile insights into how Facebook use is evolving.

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This contrasts With all the gender data made available within the advertising and marketing equipment of platforms like Facebook, which relies around the gender that buyers themselves enter in their own profile.